What does the modern air traveler want?
Is it the perfect sized carry-on? A wearable device that tells you how to avoid jet lag? Free Wi-Fi? Cheap flights? Better service?
Airlines are struggling to keep pace with the finicky desires of today’s passengers, many of whom are constantly connected to a mobile device and want something special on each trip.
During a panel discussion Tuesday at the annual meeting of the International Air Transport Association (IATA), the largest trade group for airline executives, hundreds of industry representatives were asked in a quick informal poll how many think airlines are doing a good job meeting passenger demands.