New Technique for Tracking Web Site Visitors
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New Technique for Tracking Web Site Visitors

Slashdot | April 4, 2005

"According to Jupiter Research, 58% of web surfers deleted cookies from their system in 2004. This has sent a loud message to marketers in regard to consumer's preference as to tracking their online activities. The marketers have responded with PIE. Persistent Identification Element (PIE) is a technology that uses Macromedia's Flash MX to track you even without using cookies. Macromedia has created a page to instruct users on how to disable this."

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