Talking Urinal Cakes Offer Drinking And Driving Advice
DWI Message Played During Men's Last Pit Stop Before Driving
KOAT | February 10, 2007
SANTA FE -- New Mexico has taken its fight against drunken driving to men's restrooms around the state.
The state has ordered 500 talking urinal cakes that will deliver a recorded anti-DWI message to bar and restaurant patrons who make one last pit stop before getting behind the wheel.
The top of the devices feature the state DWI slogan -- "You drink, you drive, you lose."
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Some Albuquerque bars installed the devices this week.
And the state Transportation Department plans to distribute them to Santa Fe bars and restaurants as well as establishments in Farmington, Gallup and Las Cruces.
The state spent $21 for each talking urinal cake for the pilot program but will ask bars and restaurants to pay for future orders if the idea catches on.
The cakes have enough battery power to last about three months.
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