An advertisement that encouraged women to get in shape for the summer has been banned by the UK’s Advertising Standards Authority after feminists complained the commercial was an example of “fat shaming” and threatened to bomb the headquarters of the company behind it.

The Protein World ad features a slim attractive woman in her bikini next to the words, “Are You Beach Body Ready?”

After weeks of vandalism, threats and online campaigns from a vocal minority of shrill feminists, the Advertising Standards Authority (ASA)announced that the ad would be banned from appearing again in its current form.

Feminists are now celebrating another victory for censorship.

The ASA has also, “launched an investigation to establish whether the advert breaks harm and offense rules or is socially irresponsible.”

So apparently, at least in the UK, your free speech rights do end where revolting, odious, liberty-hating fat feminists’ feelings begin.

And apparently the Advertising Standards Authority does not just negotiate with terrorists, it caves in to their demands instantly.

During an interview on British television this week, Protein World’s head of global marketing, Richard Staveley, revealed that the company hadreceived bomb threats from irate feminists targeting its head office.

Protein World did however win a huge battle during the course of the controversy, with its profits soaring as a result of all the free publicity generated by feminist-contrived outrage and customers wanting to express their support for the company in the face of intimidation tactics.

Protein World’s next step should be to crowdfund a campaign to have the beach body ad appear in more places and publications, a move which would represent a powerful middle finger to authoritarian extremists who continue to use fascist mob tactics to bully society into conforming to their terrible lifestyle choices.

Now that it has been established that ads featuring toned models are unacceptable because they may force overweight offendotrons to take a good long look in the mirror, can we expect to see similar commercials which show muscle-bound half naked men in their underwear also banned?

Don’t hold your breath, because the “fat pride” movement only applies to women, a double standard which has greased the skids for ‘body positivity’ to be embraced by third wave feminism, despite the fact that it promotes a lifestyle which is incredibly harmful to females.

While ads featuring thin, healthy, attractive women are being defaced and torn down in feminist fits of outrage, morbid obesity is being promoted as “beautiful,” as is documented in the video below.

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Paul Joseph Watson is the editor at large of Infowars.com and Prison Planet.com.


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