Climate Change ‘Scare Tactics’ Won’t Work, Warns Expert

Emily Garnham
Express.co.uk
December 25, 2009

A LEADING researcher into attitudes on climate change has claimed Government scare tactics are only increasing public scepticism about global warming.

Dr Lorraine Whitmarsh, who has carried out extensive research into public mistrust on the issue, says scaremongering to convey environmental messages is not effective.

A d v e r t i s e m e n t

Instead she argues low carbon lifestyles – that can save people money and have long term health benefits as well as helping slow climate change – should be heavily incentivised.

She told Express.co.uk: “The Government have tried to communicate climate change but they haven’t done it well.

Climate Change ‘Scare Tactics’ Won’t Work, Warns Expert

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