March 6, 2008
Potential Still Strong at Taser – Jeffries
Jefferies is out positive on Taser, saying evidence from deployments continues to mount that Tasers save lives, reduce the cost of law enforcement, and lower injuries to officers and suspects. These forces should drive continued adoption by worldwide law enforcement and correction agencies, as well as the military, private security firms and consumers.
The company has the potential to grow its top line 30+% each of the next five years. The initial wave of growth is driven by penetration of the potentially 100 million worldwide users of the technology. As penetration increases, the company benefits from an annuity-like revenue stream from its installed base for cartridges, increasing predictability.
Currently, the annual recurring revenue per existing customer is about $85, excluding replacement units. The second wave of growth likely comes in 3+ years when the company launches an upgrade to its X26 unit.
With over 12,400 law enforcement agencies buying Tasers in 45 countries, as well as growing penetration of the military, private security and consumer markets, Taser has developed a broad and stable customer base.