White House Turns to Cat Pictures to Sell Obamacare


Stephen Dinan
Washington Times
March 24, 2014

“Being uninsured is scary – And no one wants that. Make sure your friends and family get covered. HealthCare.gov,” peculiar ad at WhiteHouse.gov states.

With the deadline for enrolling in the Obamacare exchanges just days away, the White House is scraping the bottom of the barrel for ideas — including turning to cat GIFs, or animated videos made of multiple still photos.

The cats are just some of the goofy GIFs the White House has posted, according to the Florida Times-Union, which said the White House is trying to catch the latest retro Internet craze.

Some of the GIFs don’t seem terribly related to the points the White House is trying to make.

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