Trump holds a commanding lead for voters when it comes to key areas such as the economy, law and order, and immigration.
CBS asked voters about the main influences on their vote this November. Eighty-three percent of respondents said the economy, 76% said inflation, 62% said crime and 56% said the US-Mexico border.

Voters who said these areas were their main influences heavily favoured Trump over Harris. On the economy, Trump led Harris 56-43. On the border, Trump had a massive 76-24 lead.
Nearly 50% of voters surveyed said they thought food and grocery prices would increase under a Harris presidency, whereas 37% said they thought the same if Trump is elected. Nearly 50% of voters also said they thought border crossings would increase under a President Kamala Harris, a number which fell to 8% for a second Trump term. Nearly three quarters of voters said they thought border crossings would fall under Trump.

Despite these hefty leads for Trump, the poll showed that voters favored Harris on race and diversity, reproductive rights and the state of democracy. The poll also gave Harris a three-point lead over Trump overall. Harris “won” the poll, even though over a third of voters felt they didn’t know what she stands for and 64% viewed her as having policies that were “mostly the same” as those of Joe Biden.